Bringing a New Product to Market
ScentoGo is a portable perfume atomizer developed by Reba Americas, LLC. 27 Stella was tasked with bringing the brand to life and developing a strategy to place the product into retail locations. This involved creating a website, managing SEO, creating a social media strategy, managing certain aspects of the merchandising, creating marketing collateral and developing a full marketing plan for 2019.
We created a simple landing page to showcase the features and benefits of the product, drive sales, and drive social media following.
We designed a sales deck that highlighted key features and benefits, merchandising, packaging, GWPs and contact information.